Social Media Consultant Sydney. Learn Social Media Short Courses.

North Shore and Northern Beaches social media agency Sydney.

No time to manage your social media accounts in-house? Not getting the results you want? Followers not even seeing your posts? Sick of tie-in contracts and ongoing fees? 

For many business owners, social media can be a time waster that achieves little return and is usually managed by an inexperienced person in the office with little or no digital marketing experience.  Social media is something businesses need to embrace but it requires persistence, patience and expertise – it’s never a quick fix and should not be used in isolation. 

Social media is a means to an end, it’s not the end! It should be just one part of your online marketing plan and not used in isolation. 

The fact is a lot of your potential customers are now actively using social media on a daily basis and it should be part of your digital marketing mix. But, it must be done correctly and as part of a structured marketing strategy.  Used in isolation social media is not as effective, or will have the return on investment, as it does when used as part of a cleverly devised online marketing strategy.  

With some insight into your business, I can advise you what social media platform(s) will best suit your products and services, thereby attracting the attention of your customers.   I can work with you to device a strategic social media marketing plan that will reap the results you want – all within your budget constraints. And, if you’re too busy to manage your social media in-house, my social media management services provide the perfect solution.

** There are no tie-in contracts or ongoing fees – just flexible social media management services tailored to your specific requirements. It’s simple and affordable. 

So, start taking advantage of social media marketing today before your competitors establish themselves in the marketplace and start building relationships with your customers.

Or, if you want to learn how to manage your social media accounts successfully and with confidence, my face-to-face social media courses are the perfect place to start.

For more information about my social media management services, contact Rebecca Mitchell direct.  I have been providing specialist website design, SEO, online marketing and graphic design services to micro, small and medium-sized businesses and charities since 1996. More information about me »

SOCIAL MEDIA MANAGEMENT ENQUIRIES

Learn social media courses Sydney

For the untrained, social media can be extremely time consuming and yield little results. Sometimes it works, but more often than not, it doesn’t. I estimate that approximately 80% of businesses aren’t using social media properly.

Before launching your business on social media, it is important to first device a social media marketing strategy.  If you don’t have a purpose or know what results you want to achieve.  If not, your social media efforts will be disjointed and unlikely gain traction. This is why social media doesn’t work for many business owners. They fail to plan.

If this is happening to you, or perhaps you’re not even sure where to start, my social media training courses will give you the understanding and confidence to use social media successfully.

Social media course topics covered :

We found Rebecca’s training on Search Engine Optimisation and Social Media Training invaluable, it really opened our eyes to what is necessary to stay at the forefront in today’s constantly changing online landscape. Rebecca presented this information in a concise and easy to understand manner, along with practical ideas and tips on how we could easily implement our new learnings. We would be lost without Rebecca! – Ozlem Belden, Xplore for Success.

Social media consultancy

I offer face-to-face social media consultancy to small business owners and their teams. I also run group workshops that can be held at your workplace or in my training rooms on Sydney’s Northern Beaches.  For more information and bookings call direct on 0418 118 401 or complete the online enquiry form »

When I initially discussed our business training needs with Rebecca, she was extremely accommodating, professional and understood exactly what our requirements were. This translated on the day of training when she tailored the LinkedIn course perfectly, with every trainee understanding and enjoying the session thoroughly. Great work Rebecca! – Jennifer, Integrated Technology Services (Armaguard)
SOCIAL MEDIA CONSULTANCY ENQUIRIES

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Trump’s 2020 attack strategy: Smear Biden over mental fitness By Eric Bradner, Ryan Nobles and Dan Merica, CNN President Donald Trump and his allies have zeroed-in on an attack against Joe Biden, going after the presumptive Democratic governmental nominee’s mental physical fitness in a coordinated effort using smears and innuendo to paint him as ill-quipped to be President of the United States. Trump for months has questioned the mental skill of the opponent he calls “Drowsy Joe.” Trump last week described Biden as “a sleepy person in a basement of a home,” and he has actually repeatedly recommended that Biden did not personally write declarations issued by his project criticizing Trump’s handling of the coronavirus pandemic. His project and the Republican National Committee have progressively focused its attacks on Biden’s tendency for on-camera verbal stumbles in recent weeks, as it looks for to define Biden after he emerged triumphant from the Democratic primary. One example came previously this month, when Trump’s campaign launched an ad comparing Biden and Vermont Sen. Bernie Sanders, which closed with the line: “At least Bernie remembers his positions.” https://twitter.com/parscale/status/1247928262036258816 The attacks are an early demonstration of how Trump will utilize the full Republican politician Celebration apparatus to run a scorched-earth campaign based upon personal insults and unwarranted insinuations– a heightened variation of his playbook from 2016, when Trump and his allies, without proof, called into question Hillary Clinton’s health. They have actually become a daily occurrence from Trump’s campaign, assistants and Republican allies throughout every medium possible– on social media, in campaign e-mail blasts and videos and on Trump-aligned media companies like Fox News. Biden’s advisers and Democratic allies mention that Trump is guilty of many of the same verbal tics he is attacking Biden over, and often lies and embraces conspiracy theories. As one Biden ally put it: “Has Trump taken his own guidance and downed a gallon of bleach yet?” The attacks weaponize Biden’s propensity to stumble over words, utilize the wrong word or interrupt himself in the middle of long answers by stating, “anyhow,” and altering course. To fans of a former vice president who in December 2018 called himself a “gaffe maker,” those long-time spoken tics have always belonged to Biden’s public persona. They are made more forgivable to his advocates by Biden’s openness about conquering a stutter. Aside from periodic jousts amongst assistants on Twitter, Biden’s project has mostly neglected the Trump project’s attacks. Biden-world’s view is that the political and media landscape has actually shifted because 2016, when every Trump attack on a rival was treated as novel and took command of the project narrative on social media and cable news. His consultants pointed to Trump’s stopped working efforts to guide the political discussion in the 2017 Virginia governor’s race, when he and his GOP allies cautioned of the MS-13 gang, in addition to the 2018 midterms, when Trump’s message concentrated on caravans of refugees approaching the US-Mexico border. ” The misapprehension that whatever Trump wishes to speak about is inherently efficient and that he gets to act as the media’s at-large task editor has actually been closed,” a Biden consultant said. As Biden has adapted to marketing in the age of coronavirus– knocked off the campaign path and rather transmitting occasions and interviews from a transformed rec room in his basement in Delaware– Trump’s project is seizing on every on-camera miscue, with conservative Trump allies such as Fox News host Sean Hannity then magnifying them. ” His sharpness, or absence thereof is on screen every day, every time he talks,” Trump project spokesperson Tim Murtaugh informed CNN in response to concerns about the technique. “His failure to keep a train of thought going is obvious.” Biden frequently looks down at his notes, which Trump’s allies have actually mischaracterized as Biden dropping off to sleep. Trump’s boy Eric Trump tweeted a seven-second video from Biden’s online broadcast with Hillary Clinton on Tuesday, along with the hashtag “#SleepyJoe.”. https://twitter.com/EricTrump/status/1255213748811374596. Robby Mook, Hillary Clinton’s 2016 campaign supervisor, said Trump “always projects his biggest weakens on his challenger in an attempt to deflect criticism from himself.”. ” What is very clear is the White Home thinks his presidency will be evaluated on how properly he is managing coronavirus, so it makes ideal sense that he is now attempting to accuse his challenger of incompetence, which is ridiculous.”. The attacks resemble how Trump’s campaign pursued Clinton in 2016, Mook noted. Trump and his campaign frequently cast the former secretary of state as sick or unhealthy, a technique that was further elevated after Clinton stumbled after a September 11 occasion in New York due to concealed pneumonia. ” I simply see a pattern regularly from 2016 all the way through now, which is, he attempts to predict his most significant issues onto his opponents so he gives the media a false equivalence to attempt to muddy the water,” Mook stated. “Part of the factor he was so obsessed with calling Hillary Clinton dishonest is because he is probably the most deceitful individual to win the White Home.”. Biden advisers argue that Trump’s efforts to caricature Biden won’t overcome the same qualities that insulated him in the Democratic primary: After 5 decades in the public eye and eight years as President Barack Obama’s No. 2, voters feel like they know him. Biden frequently expresses distaste for attacks on his rivals’ character. His aides say that by questioning Biden’s mental capability, the President is guiding the project toward concerns of character and fitness. ” This is asinine to tee up– since it’s 10,000 times even worse for him,” a Biden adviser stated. As an example of how easily Trump could be parodied, Biden’s assistants indicated a video from The Daily Show in which Fox News hosts and analysts’ comments about Biden’s mental skill were interspersed with videos of Trump’s own verbal flubs. Biden spokesman Andrew Bates tweeted The Daily Program’s video, which has been seen 3.6 million times on Twitter, on March 25, in action to Trump spokesperson Matt Wolking tweeting: “When is the last time Joe Biden was lucid?”. https://twitter.com/AndrewBatesNC/status/1242886701002960896. ” Triggering voters to assess prospects’ mental states is a devastating proposal for Donald Trump, so we’re never going to prevent him from going there,” Bates said. – CNNPolitics.

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